reputational risk (EN)

phrase

phrase “reputational risk”

1. the possibility that something could make people think less of someone or a business
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   Because of the product recall, the company faced reputational risk as customers began to doubt its quality standards.
2. (in finance) the danger that negative news could reduce the value or profitability of a company
   The bank's exposure to money laundering allegations increased its reputational risk, potentially affecting investor confidence.